Marketing

Attract New Prospective Students

Finding and attracting new prospective students to your institution is enhanced by the effectiveness of Campus Cafe’s marketing system. Our admissions CRM system has a robust set of built-in features like customizable online forms, communication tools and duplicate management. Also, you can easily integrate with other third-party marketing systems like Hubspot, MailChimp, Constant Contact and Salesforce, among others.

Customizable Online Lead Forms

Eliminate data entry by capturing new leads, prospects and applications online with our customizable forms that are easy to embed on your website, landing page or mobile application 

  • Easily customize the look and feel to your brand.
  • Use cascading logic so questions are hidden or revealed based on prior answers
  • Create an unlimited number of forms
  • Get automatic notifications when forms are submitted

Mass Communications

Reach out to prospective students and keep track of emails, text and mass mailings. Utilize our customizable templates to create emails for drip campaigns and set follow-up triggers and reminders.

  • Easily customize email templates w/ merged data fields
  • Create drip or cascading emails
  • Bi-directional texting
  • Auto confirmations and internal notifications
  • Set reminders and follow up
api-integrations

3rd Party Marketing Integrations

Generate leads from any source and have them available with our open API that allows for import-export to any third party marketing software.

Duplicate Management

Data Validation

No more duplicate records. Our sophisticated algorithm automatically checks new contacts and puts suspected duplicates in a holding table.

  • Sophisticated algorithm
  • Easy to use holding table to manage duplicates
  • Merge or override capability

When critical information like an email or phone number is added to your database it must be validated – especially when it’s added by the prospective student themselves.  Campus Cafe performs a series of data validation procedures to ensure data integrity for all records.

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